1. Resonant Analytics takes a big step forward

    November 30, 2017

    Resonant Analytics is now an independent company, delivering analytics and business solutions to our clients. Message from the President:  Through most of 2017 I have been in discussions with my partners in RA, W&L/UMarketing, about the future direction of the business.  In the end we agreed that the best way forward for all parties was […]


  2. This month’s Cadence Award winner is…

    June 12, 2017

    This month’s Cadence Award winner is Gordon Koppin, RA’s analytics and database master. Gordon brought the Adobe Education Exchange team on-line as a strategic account. Developed database hierarchy process for Adobe Educational Institutions that will revolutionize how Adobe targets and communicates with their education customer base–both B2B license accounts as well as individual education subscribers […]


  3. The Importance of Analytics

    December 23, 2016

    “The business of Resonant Analytics is providing our clients with information so that they can conduct their business more intelligently.”   “The business of Resonant Analytics is providing our clients with information so that they can conduct their business more intelligently.”   Resonant Analytics President, James “Jackson” Barrett, discusses the importance of analytics and “big […]


  4. RA Cadence Award Winner

    December 16, 2016

    Congratulations to Senior Marketing Database Analyst: Anna Comella for being this month’s RA Cadence Award Winner! Congratulations to Senior Marketing Database Analyst: Anna Comella for being this month’s RA Cadence Award Winner! Anna joined Resonant Analytics in May 2015 and she has been supporting Adobe since then. Anna has been able to quickly get up […]


  5. Big Data Defense against Big Data Heists

    July 17, 2015

    Protecting Big Data With the Power of Big Data If you’ve read the news lately, you’ve probably heard of the recent attack on the Office of Personnel Management. This attack stole sensitive information from nearly 4 million current and former government employees, and has thrown the government into a scramble to figure out the whom, […]


  6. Governments Are Using Big Data, and it’s Not All Terrifying

    May 8, 2015

    Governments Using Big Data to Solve Problems After a lengthy appeal process, today a US appeals court has ruled that the wide sweeping government collection of phone data was illegal. The NSA was exposed to be collecting phone numbers and the number of calls made to those numbers. Although this overstep by the NSA has […]


  7. Suffering from Data Climate Change?

    February 22, 2014

    Drastic swings in access to vital business analytics and customer insights are impacting organizational strategies. While many large organizations across the US are focusing on how to deal with the “Big Data Vortex”, there is a wide region of the business landscape still suffering from “Information Drought”. On the bright side, most of these organizations […]


  8. Staffing and Efficiency

    February 5, 2014

    Balancing client service, staffing, efficiency and profitability requires discipline and planning, and sticking to the plan. Today I have been thinking about staffing, efficiency, and automation. As the leader of a new business, trying to build a client and revenue stream, I need to be keenly aware of the balance between expenses and revenue; having […]